Claire Broadley - Biography

Managing editor and content strategy leader with 15+ years driving editorial operations and SEO performance.

Claire has experience in SaaS, AI, SEO, tech, and digital marketing. She's proficient in integrating AI to amplify editorial strategy and team productivity.

Claire is electively accepting additional part time and remote fractional clients for 2025-2026.

Current Work

Claire specializes in:

  • Fractional content leadership
  • Editorial workflows
  • AI workflow implementation and team training
  • Content operations design and optimization
  • Strategic content planning and performance measurement
  • Team development and AI fluency coaching
  • Content strategy for AI search optimization

She currently serves as Lead Editor at Exploding Topics, where she manages editorial strategy, AI search optimization, and content quality across a distributed team.

Her approach combines strategic leadership with hands-on execution, helping content teams implement AI-enhanced workflows while maintaining quality and brand consistency.

Accomplishments

Claire has 15+ years of content leadership experience across B2B SaaS, tech, and enterprise software companies.

Her content has appeared in major publications including Twitter, Dell, eBay, Lifehacker, Kissmetrics, WPForms, WP Mail SMTP, and CoinJournal.

Claire has her own business, Red Robot Media, a content consultancy focused on fractional leadership and AI implementation for small and medium-size businesses.

Claire created ContentTools.fyi, a suite of AI-powered content optimization tools used by content teams worldwide.

Recent client work includes achieving 70% growth in client inquiries through strategic content optimization.

Media & Industry Recognition

Recent Qualifications

Chartered Institute of Marketing Specialist Award in AI Marketing (Distinction)

Contact

Claire is based in Leeds, United Kingdom, and works with global SaaS companies remotely.